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While much research has been conducted on adoption of complex technologies, relatively little has addressed the post-adoption deployment of that technology. This research proposes a hierarchy of RFID assimilation which proposes that the creation of supplier business value is dependent upon the depth of assimilation (extent of use). The proposed hierarchy is grounded in industry observations of the difficulty of early adopters to fully realize benefits of RFID assimilation. At the base level of the hierarchy is Technology Deployment, with the next level of Data Understanding, and, lastly, at the top of the hierarchy is Business Value Creation. Each level of the hierarchy is explored and organizational examples are provided to illustrate the three developmental levels.